OCTOWALTZ

SHEER DIVING PLEASURE

The octopus is a remarkable animal. It has a decentralized nervous system, allowing each arm to be controlled independently.But what if it had a central nervous system, controlling all arms at once?

With the Heart Of Joy, BMW launched its new, groundbreaking central control unit. We translated it into a poetic spot about an extraordinary performer: a hyper-realistic CGI octopus, waltzing across the ocean floor.

CLIENT: BMW
AGENGY: JUNGvMATT HAMBURG
ECD: THIM WAGNER,  THOMAS HEYEN
CD: MARIAN SCHÜTT
AD: LISA ARTAKER
HOP: JOHANNES HAVERKAMP
HOP: JANKEL HUPPERTZ
DIR: DIARMID
PRODUCTION: UNTOLD STUDIOS & PARASOL ISLAND
VFX: UNTOLD STUDIOS